ADIRA × MOODY RADIO · CLEVELAND

Welcome, Moody Radio listeners. Your first bag ships free.

Adira is specialty coffee roasted after you order in California — made for the drip machine on your counter, not for a café line. Behind it are two Bulgarians who love great coffee, and every bag sends $1 to young leaders in Bulgaria.

  • Roasted after you order in Oceanside, California — at your door in 3–7 business days
  • A starting recipe for your own coffee maker, by e-mail
  • $1 from every bag goes to GLS NextGen — young leaders in Bulgaria
Volunteers in front of the stage at the Global Leadership Summit in Sofia
Volunteers in front of the stage at the Global Leadership Summit in Sofia
FOR MOODY RADIO LISTENERS · Free shipping on your first bag.

Ocean Blend

Our best coffee for the drip machine: medium-dark, smooth, cocoa and caramel, no bitter finish. Great black, great on a cold Ohio morning.

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Coffee with a cause

The impact behind every cup.

A community of 70,000 Protestants in a country of 6.5 million. Since 2024, Adira has shown up wherever its young leaders gather — pouring the coffee, teaching about business and money, or both — and $1 from every bag you buy keeps it that way.

1 in 10 young evangelicals in Bulgaria reachedAbout 1,300 young people at the camps, summits and seminars Adira has been part of, out of roughly 12,000 evangelicals aged 15–29 in the whole country.
1.4M is what our reach looks like at US scale1,600+ people since 2024 = 2.3% of all Protestants in Bulgaria. The same share of American evangelicals would be 1.4 million people.
20× rarer than in AmericaEvangelicals are 1.1% of Bulgaria’s population versus about 24% of the US. Every young leader there counts twenty times over.
8 gatherings in two yearsLeadership summits, youth camps and student business events across Bulgaria and Greece: 1,600+ people since 2024 — Adira pouring the coffee, teaching, or both.
Also with

American University in Bulgaria

Innovation Station vol. 6: 60+ students, 12 NGOs and 24 mentors working on real social problems — with Adira coffee for every team and Adira Blend for the winners. Believers and not-yet-believers at the same table.

See all the gatherings

Sources: Bulgarian census 2021 (69,852 Protestants), attendance from the organizers. Updated by us after every event.

Also on the air

Our media partners.

Christian radio stations that carry Adira to their listeners. Each has its own welcome page with the listener offer.

Radio partner since October 2026

Christian Family Radio

WCVK 90.7 · WJVK 91.7 · WZVK 89.3 — Bowling Green and south-central Kentucky

Underwriting spots on the air since 2 October 2026. Listeners get their first bag of Adira shipped free.

Radio partner from November 2026

Moody Radio Cleveland

WCRF 103.3 FM and five more signals across northeast Ohio and western Pennsylvania

Weather sponsor on the PM Drive, noon to 5, from 2 November 2026. Listeners get their first bag of Adira shipped free.

Stefan and Ekaterina, founders of Adira
BUT ADIRA’S STORY DIDN’T START IN CALIFORNIA.

It started in Sofia.

Twenty years ago, in a small kitchen in Sofia, Stefan didn’t drink coffee. Ekaterina did. He started making it to impress her — one grinder, one machine, the dose weighed by hand — until it became a cup they both looked forward to. That cup is where Adira comes from.

Bulgaria isn’t simply where Adira’s founders come from. It’s still part of who we are.

THE PARTNERS BEHIND IT

A small community, a whole infrastructure.

Bulgaria has about 70,000 Protestants in a country of 6.5 million. The organizations below are its backbone — the largest evangelical union, the Global Leadership Summit network, the Christian business chamber, the community’s newspaper and its events calendar. Adira shows up at their gatherings — with coffee, with teaching, or both.

520+churches in our partners’ network
350,000+people a year at the Global Leadership Summit, worldwide
14denominations in Bulgaria’s evangelical alliance
8partner organizations behind the gatherings

Figures from the organizations themselves; the Global Leadership Summit figure is worldwide.

NOW YOU CAN BE PART OF IT.

Every CFR order creates a real contribution.

For every bag ordered through the Christian Family Radio partnership, Adira contributes a fixed amount to one named initiative — and reports here where it went.

  1. YOUR COFFEEOcean Blend · $24.99ordered through adiracoffee.com/cfr
  2. ADIRA CONTRIBUTES$1from every bag on that order
  3. THE MONEY REACHESGLS NextGen 2027January 23 and February 20, 2027 · two cities in Bulgaria
  4. PEOPLE ARE EQUIPPEDYoung leaders, traineda day of leadership sessions, coffee served by us, and the results reported back here

Qualifying orders: every order placed after visiting adiracoffee.com/moody — no code to remember, the visit is recognized automatically. Contributions are counted monthly and transferred to the partner organization running the program; the tracker below is updated by hand when that happens.

INVESTING IN PEOPLE.

Equipping young leaders in Bulgaria.

Adira supports Christian initiatives in Bulgaria that equip young believers with practical skills in leadership, business and organizational management.

Collaboration creates greater impact.

Adira is a small company. We don’t run these programs ourselves — we work alongside organizations in Bulgaria that have the people, the infrastructure and years of experience, and we direct our contribution to their real initiatives: coffee served at every gathering, seminars on business and stewardship, and funding for the next one.

GLS NextGen Bulgaria

The Global Leadership Summit for young people in Bulgaria — world-class speakers on video, group discussions and practical leadership sessions, organized by Studio 865. This is the event the CFR partnership sponsors in 2027.

Studio 865

Organizer of the Global Leadership Summit in Bulgaria and of the GLS NextGen gatherings for young leaders. Adira serves the coffee at every one of them.

Bulgarian Christian Chamber of Commerce (БХТК)

A network of Christian business owners. Runs the seminar “Is it wrong to be rich?” on business, money and stewardship at youth camps across Bulgaria and Greece — Stefan is one of the teachers.

Assemblies of God Bulgaria (СЕПЦ)

The Union of Evangelical Pentecostal Churches — Bulgaria’s largest Pentecostal union. Many of the young people at the gatherings and camps come from its churches.

Евангелски вестник

Bulgaria’s evangelical newspaper. Media partner: the stories from the gatherings and camps reach the wider church through its pages.

Himikali.com

Promotional products and branded gifts. Supplies the printed and branded materials for the gatherings and camps.

Predstoi.com

Bulgaria’s calendar of Christian events. Where the gatherings are announced and young people find out about them.

Shalom Vratsa Youth

The youth ministry of Shalom church in Vratsa, north-west Bulgaria — one of the local groups whose young people take part in the gatherings.

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